Despite the crucial role that Wills play in ensuring one’s wishes are honored after death, two-thirds of the UK adult population pass away without having a Will in place. The reasons for this vary, from simple procrastination to the discomfort of facing one’s mortality. However, events like Remember A Charity Week offer an opportunity to address this issue while encouraging meaningful conversations about gifts in Wills. Ives & Co, leading solicitors serving Nottingham and Kent, can assist with wills and probate.
Gifts in Wills are a significant source of income for UK charities, generating £4 billion annually and supporting essential services across the country. Although discussing legacy giving with clients has historically been seen as awkward, recent trends suggest a positive shift in attitudes. According to a benchmarking study by Remember A Charity, 72% of solicitors and Will-writers now bring up the option of charitable giving when drafting Wills, recognizing the dual benefits—both values-driven and financial—that these gifts can offer.
Remember A Charity Week, running this year from 9-15 September, brings together nearly 200 charities and over 900 solicitor firms, Will-writers, and financial advisers. The campaign encourages more people to consider leaving a charitable gift in their Will, framing the process as an empowering act that allows individuals to support causes they care about long after they are gone. The week also serves as a reminder of the importance of having an up-to-date Will, which not only secures one’s legacy but also has the potential to make a lasting impact on future generations.
For professionals in the field, this week presents an excellent opportunity to engage with clients on the topic of legacy giving. Campaign Supporters, such as the law firm Hugh James, use various platforms—social media, websites, newsletters—to promote the Remember A Charity message. They also create content that highlights the positive impact of charitable gifts, showcasing the difference these contributions make to beneficiaries.
Incorporating the conversation about gifts in Wills into regular client interactions not only helps clients feel more in control of their legacy but also strengthens their connection to the causes they support. Remember A Charity Week serves as a catalyst for these discussions, ultimately fostering a culture where leaving a charitable gift in a Will becomes a natural and celebrated choice.
